As well as writing stuff, I do like to read what others are scribbling about and one of my favourite blogs at the moment is the economics-related one Turbulence Ahead, which never fails to come up with solid, thought provoking material. There was a post on that site the other day referencing an academic study by some economic boffins on the topic of blogging. This study is, in all likelihood, the first proper economic one in this area but, although the paper does contain plenty of nifty algebra (most academic economic papers do, unfortunately) the conclusions drawn by the researchers aren’t exactly earth-shattering. Would it surprise you, for example, to learn that blogs with higher levels of content production and general blogging activity have a higher number of readers? Get the fuck out of here!
Why is all this relevant? Well, at some stage later on today, the hit count on this site will top 70,000 for the year to date and, at this run rate, it’s set to hit around 75,000 or so for the whole of 2008. I only started recording traffic in April of last year, two months after starting the original site on Blogger, and the hit count for the whole of 2007 on Green and Red 1.0 only reached a little over 12,000, which means that the traffic has increased sixfold this year compared to last (see: I can do stats too). Could the increase in traffic be related to “higher levels of content production and general blogging activity”? The boffins would certainly have us believe so.
Given my modest ambitions for the site, these are quite amazing numbers. As I mentioned in another post earlier this year, my motivation for starting the site was to mix my interest in writing with my long-standing enthusiasm for how the county football team fares. Since then, the project has, to some degree, taken on a life of its own and has become one which now seems to drag me – and, to some extent, all of you lot – along in its wake. And all this has happened in a period during which we’ve only managed to beat Cavan and Sligo in the Championship. Can you imagine what the mayhem would be like here if we did actually win Connacht and start to kick some ass at All-Ireland level again? That thought alone is enough to want to keep this particular show on the road for a while longer.